Introduction and Structure of the Course · Lesson 1 of 51 · 8 min
Introduction to the Course
How this course works
Five steps. Go at your own pace and stop whenever you like.
1. Modules
The course has 24 modules. Each one covers one step of the presales job, from discovery to closing.
2. Progress
Mark a lesson as done, or finish its check. Your progress is saved, so you can pick up where you left off.
3. Lesson checks
Most lessons end with 2 to 4 quick questions. You see right away if you got it, and why.
4. Final exam
When you feel ready, take the final exam. You need 80% to pass. You can retake it as often as you like.
5. Certificate
Pass the exam and you get a certificate with your name. Share the link on LinkedIn.
The PreSales Mastery Course is for anyone who wants to get better at presales. It covers the whole job, from the first buyer conversation to the tools you use every day.
In this course, you will:
- Learn the basics of presales, including common problems and how to solve them.
- Understand the full Buying & Selling Journey so you can influence every phase.
- Build a presales mindset that keeps learning and adapts to each deal.
- Run Functional & Technical Discovery so your solution fits what the client needs.
- Write Opportunity Scoping Documents, qualify opportunities and run useful reviews.
- Run the whole demo process. Start with the psychology and strategy behind a good demo. Gather the right information and tailor the demo to your audience. Present, handle questions well, then follow up to collect feedback, answer concerns and move the deal to close.
- Automate parts of your demos.
- Calculate and explain Return on Investment (ROI) and design a Proof of Concept that works.
- Handle RFX processes with confidence, using case studies and real examples.
- Learn competitive strategies, use documentation to keep improving and sharpen your objection handling.
- Build a personal brand, keep up with presales trends and use current tools to do the job better.
By the end, you have the skills to do well in presales and grow your career.
Video in English (German subtitles available)
Check what you learned
Pick an answer. You see right away if it is right.
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